Our beliefs
Omnichannel retail represents a major advance in today's retail landscape. By seamlessly integrating online and physical channels, it offers an unrivalled customer experience. The key lies in the creation of a seamless journey, where customers experience no friction as they move from one channel to another, benefiting from optimal consistency and continuity. This approach transforms simple purchases into enriching, value-creating experiences. Thanks to the combination of digital tools and personalized in-store services, omnichannel retail creates opportunities for loyalty and growth, while responding to changing consumer expectations.
Our expertise
Our expertise
Strategy Omnichannel
- Develop "buyer personas" to define the brand's core target audience
- Identify consumer habits to optimize the customer journey and reduce bottlenecks
- Identify different contact points to optimize the omnichannel journey
- Deploying a communications strategy Omnichannel
E-commerce
- Designing an attractive user interface
- Develop a complete customer catalog
- Inventory management system
- Payment management system (security and various payment options)
- Search engine optimization
- Monitor and analyze data
- Integrating social mediax
Customer experience Omnichannel
- Streamline the customer journey and define relevant stages and tools
- Digital in store | phygitalization of the point of sale
- Collect customer feedback, define collection tools and analysis methods
- Return on Experience (ROE), measuring performance through KPIs
Retail experience
- Creating the right atmosphere at the point of sale
- Offer architecture
- Category management
- Visual merchandising
- Theatricalizing the physical point
- Setting up ephemeral stores and temporary contact points
Marketplace
- Defining the concept and its business model
- Choosing a technology platform
- Identify safety measures
- Manage user accounts
- Manage transactions
- Managing logistics
Collection
- Set up the cash project
- Carrying out or responding to the call for tenders
- Evaluate needs and designs for the checkout process
- Install technological equipment and software
- Traditional cashiering, self-service, online, mobile, omnichannel
- Configuring the checkout system
Optimize Customer Experience with our Omnichannel Barometer
Boost your sales performance and customer satisfaction with our omnichannel barometer. By analyzing over 400 criteria on your channels online and offline channels channels (Click & Collect included), we offer you a complete vision of your customer journey to help you :
- Improving the customer experience
- Tracking consumer trends
- Evaluating customer loyalty and satisfaction
- Stay competitive with effective benchmarking
The barometer takes place over 10-week periodwith a customer investment of 5 hours to guarantee the success of the study and gain valuable insights.
Our feedback
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