Chat GPTthe conversational agent that gets people talking
Chat GPT is making the buzz! For you, we wondered what uses Chat GPT could have...
OPEN INNOVATION STORIES #7
Part 7 in our series of articles on Open Innovation: Showroomprivé and its "L...
Subscriptions: the new Eldorado for retailers?
Subscriptions or the loyalty card's big brother Loyalty is one of the most...
Committed brands: deciphering a phenomenon
From March 29 to 31, 2022, at the Parc des Expositions, the E-marketing trade show took place. This show reassures...
Quick Commerce
For the past year, we've been hearing about Quick Commerce and our subway platforms have been invaded by posters advertising the...
The metaverse: retail's future playground?
It's unlikely that you haven't heard the terms "Metavers", "NFT", "A...
What are NFTs?
NFT, this new term is invading articles and conversations. In our article, discover the ...
French loyalty expectations and perceptions in 2021
If 2020 has taught us anything, it's that companies in the retail and wholesale sectors are...
Fractional payments: a growth gas pedal for retailers
Now more than ever, retail players are faced with the challenge of developing their...
Sales force transformation in the omnichannel era - focus on logistics and IS
The first part of this article provides an insight into the transformations taking place in the service...